Branding

Offerpop Brand Development


Outside of a new logo and base colors, Offerpop was starting from scratch in terms of their brand. We laid the foundation of the brand voice and style guide for the entire company that spread to every brand material we created. We also created a simple brand page for employees to use for quick reference and to download approved assets.

Project Info
Client

Offerpop

Date

2014

Role

Art director, lead design, copywriting